MISSION:MANHOOD
Mission Briefing MANHOOD 101 Cohort Alpha · Now Recruiting

Don't just read about manhood. Practice it.

14 weeks. One proven curriculum. A band of brothers. A standard worth meeting.

Kickoff
Week of Jan 11, 2027
Format
Weekly on Google Meet
Cohort size
15 men. That's it.
Cost
$50, books included
The situation

Most men were never taught how to be a man.

So we figure it out alone, borrow it from culture, or wait for a conference to light a fire that's out by Tuesday. Knowing what a godly man looks like has never been the hard part. Becoming one is.

01

Knowing isn't doing

You've read the books and heard the sermons. As Dr. Edwin Louis Cole put it, "Change is not change until it is change." That takes practice, not more information.

02

No one leads you through it

Men get advice. Few get a structure, a standard, and someone walking the whole road with them, week after week.

03

Nobody expects much

We do. You need brothers who expect more of you than you expect of yourself.

The mission

MANHOOD 101

A 14-week facilitated cohort working through Maximized Manhood by Dr. Edwin Louis Cole. You read, you work the workbook, and every week you show up with your brothers to talk about what it costs to live it.

  • The curriculum, shipped to your door. Book and workbook arrive before Lesson 1.
  • 14 weekly sessions, led live. 90 minutes on Google Meet, one lesson at a time.
  • A band of brothers. Up to 15 men who start together and finish together.
  • A real finish line. A completed workbook and a final exam. You'll know you did it.
The Maximized Manhood book and workbook by Dr. Edwin Louis Cole
The man behind the curriculum

Dr. Edwin Louis Cole

Known as the father of the Christian men's movement, Dr. Edwin Louis Cole spent his life calling men to real manhood. His ministry has transformed the lives of millions of men around the world, and his book Maximized Manhood is the foundation of this mission.

Learn more at edwinlouiscole.com →
A Coleism

Winners love instruction; losers only get information.

— Edwin Louis Cole
More at coleisms.org
The plan

14 weeks. One objective.

One session a week, from the week of January 11 through the week of April 12, 2027. Do the reading and the workbook before each session. Then come ready to talk straight.

  1. WK 01 · JAN 11 Kickoff
  2. WK 02 · JAN 18 Lesson 1
  3. WK 03 · JAN 25 Lesson 2
  4. WK 04 · FEB 1 Lesson 3
  5. WK 05 · FEB 8 Lesson 4
  6. WK 06 · FEB 15 Lesson 5
  7. WK 07 · FEB 22 Lesson 6
  8. WK 08 · MAR 1 Lesson 7
  9. WK 09 · MAR 8 Lesson 8
  10. WK 10 · MAR 15 Lesson 9
  11. WK 11 · MAR 22 Lesson 10
  12. WK 12 · MAR 29 Lesson 11
  13. WK 13 · APR 5 Lesson 12
  14. WK 14 · APR 12 Debrief
SESSION TIME: Tue, Thu, or Sun · 7:30–9:00 PM CT The time that works for the most men wins.
The cost
$50

One Mission. One payment. No subscription, no app, no upsell.

  • Maximized Manhood book Included
  • Maximized Manhood workbook Included
  • Shipping to your door Included
  • 14 facilitated sessions Included
The standard

We train men to the highest standard in the military, in business, and in sports. How much more should we train men in Christlikeness?

Show up Every week, camera on, ready to engage.
Do the work Read the chapter. Complete the workbook. Before the session, not during it.
Finish If you accept this mission, you're expected to complete it.
Your facilitator

Seth Webster

I'm a husband, a father, and a man who spent too many years knowing what a godly man looks like and too few becoming one. MANHOOD 101 is the structure I wish I'd had: a proven book, a workbook, and brothers who hold the line. I'll be leading every session, and I'll be doing the work right alongside you.

Key dates

Timeline

DEC 14 Sign up and pay by now to have your books before Lesson 1.
DEC 23 Sign-ups close, or sooner if all 15 spots fill.
JAN 11 Week of Kickoff. Cohort Alpha assembles.
APR 12 Week of the Debrief. Mission complete.
Questions

Before you sign up

Who is this for?

Christian men 18 and older who want to grow as men, husbands, and fathers, and who will commit to 14 weeks of reading, workbook, and showing up.

How do I pay?

Fill out the sign-up form, then send $50 by Zelle using the instructions on the confirmation screen. Your spot is held once payment arrives, and you'll get a confirmation email within 24 hours.

Do I need to know Dr. Edwin Louis Cole's work already?

No. Everything you need is in the book, the workbook, and the sessions.

What if I miss a session?

Catch up on the lesson and the workbook on your own, then check in with Seth before the next session. Life happens, but this mission only works if you finish it with your brothers.

What's the refund policy?

Full refund if you cancel before the end of the Kickoff session and return the materials, at your own expense, in reusable condition.

What if Cohort Alpha is full?

Sign up anyway. You'll go on the list for Cohort Bravo and hear first when it opens.

Cohort Alpha · 15 spots

Your mission, should you choose to accept it.

Accept the Mission →

"For the creation eagerly waits for the revelation of the sons of God." Romans 8:19